Positioning and web advertising for beginners.(2)

mally · #1 (**permalink**) 12-02-2008, 10:36 PM

3ro. Being in google. There are many theories that say that Google does not like that of high your site, just look for it. Well, we do not really have that level of truth that, but we am sure that if there are two options: either give high the site directly (Incluye tu URL en Google ) or much better doing that important pages linking to you (put a link to your site).
4ro. Pagerank: A controversial issue, some say that others do not matter. The pagerank is a number that represents the importance of your website. - And as you know that Google? Our site is essential for life on this earth! ... Well, Google thinks so: As more sites point (or has links link) to a website, it is more important.
And here were born acquaintances: FFA, 'link farms' (link farms) sites created to sell links, totally reprimanded by Google. It is important to note that more than 100 links on a page. This very frowned upon.
Here are some concepts we leave, not for committing a grave error

- Cloaking or disguise, a site that serves content to the user and totally different from other search engines. A particular case is the Doorway to have a design for robots and when a visitor enters by javascript or a similar method, opening a webpage with information actually "read" for a human being.

- Text and hidden links: do it the same color as the background, in layers invisible etc. Here are two links that passage of a rescue relacioando document to the topic.
http://www.paginadigital.com.ar/servicios/servicios.asp>> put an id called invisible ghost, and "comments" hidden text that is normally used to discuss the code in order to keep a proper design and development between different people. This makes it into place as in all developed countries, this alone cannot generate that google does not index the site more of its customers, but damage the image of it.
http://www.mediawebsa.com/>> put hidden links to your site in all of its customers.
- Duplicate Pages: There are two or more sites full of text, links and loaded with keywords, but to join us to a third page that contains what they want to sell.

Spam also exists in weblogs, books of signatures, and so on. This goes without saying that abuse of keywords and links to sell this penalized.
There are many penalties, and those who got on top of all that's why you should always read about them on the official site of Google, like many devoted to the topic.

There are many sites that provide directories of high your site for free or for exchange, we must point-and-clear to try to appear on Yahoo! and DMOZ are the bridge to other sites.

We think so far We have given you a basic and short tour, we wanted to give you an idea of this item, the Internet is full of information and there is much about it and very good.

In conclusion: the work of positioning is not just ask your friends come to a site without stopping to give him hits, or give it high on all sides, is a long process, very well analyzed and thought. Based on a survey of marketing, accompanied by mechanisms of publicity does not necessarily tied to positioning. This and more show that this work must be done by experts, people who work in this area and trains all the time. If you're interested, study, read a lot and working on a demo site before taking the mark of a business in your hands.

Positioning and web advertising for beginners.(2)

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